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Project Cadence

 PROJECT CADENCE

We’re poor college students that like to run, so we made running shoes designed around the cycle of training.
Our shoes are a part of a subscription-based training program, in which you return your shoe
to have the midsole replaced and recycled, giving you the optimal shoe for each part of your training cycle.


 

BRANDING

With the focus on tempo runs and cycles, we wanted a brand that represented the incessant need to keep running.

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DESIGN

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She has a great personality.

Turns out stitching by hand isn’t easy.

Fellow sweatshop workers + shoe designers: Patrick Lapera & Colin O’Shea